Willi Smith:

Street Couture

Hello! I am an Experience Designer focused on bringing narratives to life in physical and digital spaces. I want to help make your job easier. Let's talk - in English or Japanese!


Experience Designer
Project Manager

I am an Experience Designer, Show Narrative Writer and Concept Developer with experience in Producing and Project Management. I am bilingual in English and Japanese, with a background in concept development, interactive technology, journalism, production, comedy and design. I specialize in developing content, identifying the technology to bring narratives to life and prototyping the interactions. 

My work focuses on designing experiences that bridge the physical and digital worlds. I approach each project with enthusiasm, ingenuity and tech prowess to create immersive environments and bring stories and objects to life. Inside my bag of tricks you will find the Adobe Creative Suite, video editing, 3D Scanning, projection mapping (MadMapper and Isadora) and fabrication (CNC, laser cutter and other standard shop tools). I also have functioning basic knowledge of Max/MSP, Unity, Javasript (p5.js and rune.js), and 3D modeling software including Blender, Vectorworks and SketchUp. I am always ready to rise to the design challenge and learn what it takes to get there.

I have spent my life knee-deep in Themed Entertainment, which despite being short, is a lot! I grew up in Las Vegas, Disney, Celebration (Florida) in my mother’s intensely curated interior decor (because theming begins in the home), all of which have formed the foundation of my design and storytelling endeavors. As a comedian and have performed comedy throughout New York City, DC and Orlando. I am also a poodle enthusiast, a hobby that certainly barks for itself. On occasion I can be found on stage playing in my 4-paw ukulele band alongside my toy poodle, Francis (named after Frank Sinatra, of course).


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